Markets / Release Dates 2007

Clothing Stores Shopped/Bought Past 3 Months

Shopping Centers/Malls Shopped
Past 7 Days
Past 30 Days
Past 3 Months

Major Stores Shopped/Purchased
Past 30 Days
Past 3 Months

Major Stores Shopped/Used Services Past 3 Months & Past 12 Months
Books
Bridal
Clothing
Costume Jewelry
Day Spa
Fine Jewelry
Florists
Home Accessories
Music/Video
Office Supplies/Services
Pet Supplies
Toys

Stores Shopped Past 3 Months
Shoes/Footwear
Sporting Goods

Items Purchased Past 3 Months & Past 12 Months
Books
Compact Disc (CD)
Computer Hardware/Software
DVD Movies*
Photographic Film
Video Game Cartridge/Discs
Video Tapes

Purchased a Pre-Paid Gift Card Past 12 Months

Items Purchased & Amount Spent Past 12 Months
Athletic Shoes
Other Athletic Clothing
Children’s Clothing
Cosmetics/Perfumes/Skin Care
Costume Jewelry
Fine Jewelry
Infant Clothing
Men’s Business Clothing
Men’s Casual Clothing
Men’s Shoes
Women’s Business Clothing
Women’s Casual Clothing
Women’s Shoes
Sports Equipment

Sports Apparel Bought Past 12 Months
Team/League Logos

Direct Mail Past 12 Months
Number of Times Purchased
Items Bought
Items Bought From TV

Shop Closer To
Home
Place of Work
Both Equally

Items Own/Plan to Buy*
Digital Video Recorder (TiVo, etc.)
DVD Player
HD Radio
HDTV
Personal Digital Assistant Device (PDA)
Video Game System

*Household Measurements

Shopping: Men vs. Women

According to Scarborough 37% of men shop closer to home as compared to only 25% of women.

Source: Scarborough Research